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She’s only 21 years old, but Coco Gauff continues to break barriers — on and off the court. The American tennis superstar has just signed a record-breaking $5 million contract with Apple, officially becoming the global face of the new iPhone 17 Pro Max. The move not only cements her status as a sports icon but also as one of the most influential young figures in global marketing.
💎 A $5 Million Deal and a Golden Apple: Coco Gauff shocks the world with a stunning new partnership that redefines sports and technology
She’s only 21 years old, but Coco Gauff continues to break barriers — on and off the court. The American tennis superstar has just signed a record-breaking $5 million contract with Apple, officially becoming the global face of the new iPhone 17 Pro Max. The move not only cements her status as a sports icon but also as one of the most influential young figures in global marketing
According to industry insiders, the partnership began in the most unexpected way. Apple CEO Tim Cook, after watching one of Gauff’s matches during the U.S. Open, was reportedly “blown away” by her composure, power, and intelligence.
She’s the perfect blend of power and precision — the embodiment of what Apple stands for,” Cook allegedly told executives during a private meeting in Cupertino.
Days later, Gauff received an elegant white box from Apple’s headquarters. Inside was a custom diamond-engraved iPhone 17 Pro Max — and a contract that would soon make global headlines.
💰 A deal that’s changing the game
The $5 million partnership instantly makes Coco Gauff one of the highest-paid female athletes in endorsement value for 2025. The agreement includes global campaigns across digital, print, and broadcast platforms, as well as a limited-edition “Coco x iPhone” collection featuring accessories inspired by her signature style.
Marketing analysts say Apple’s decision reflects a growing trend of major brands aligning with young, socially conscious athletes who transcend sports.
Coco Gauff isn’t just a tennis player — she’s a symbol of youth, authenticity, and excellence. This partnership is Apple’s statement to the next generation,” noted Forbes marketing columnist Lisa Hartman.
🌍 Fans react: “She deserves every bit of it!”
The announcement set social media ablaze. Within minutes, the hashtag #CocoForApple topped global trending lists. Fans and celebrities alike celebrated the deal, calling it “a match made in innovation heaven.”
NBA superstar LeBron James tweeted:
“Coco Gauff x Apple 🔥 — that’s what next-gen greatness looks like.”
Meanwhile, fellow tennis champion Serena Williams posted:
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